Bubble DS — Building Betterfly's design infrastructure from the ground up

Most design problems aren't component problems. They're infrastructure problems.

Staff Product Designer specializing in design systems for B2B SaaS — building the token architecture, component governance, and Figma-to-code pipelines that let teams ship consistently, sprint after sprint.

Design systems don't fail because of missing components. They fail because nobody owns the architecture underneath — the token hierarchy, the governance model, the handoff pipeline. That's where I work.

My approach starts with diagnosis. Before I build anything, I audit what's actually broken — not just visually, but technically and organizationally. Then I design the layer that fixes it permanently: token architecture that scales, component standards that developers can trust, governance that keeps the system alive after launch.